Mass Communication: A Dynamic Career Choice to Make

There is no doubt to this fact that mass communication is a field which is changing with an incredible pace. With all the glamour and glitz associated with it, the field also requires enormous efforts and sacrifice to make it big. 

Mass Communication: A Dynamic Career Choice to Make

Mass Communication: A Dynamic Career Choice to Make

Communication technology has changed a lot in the last few years and it is still witnessing a consistent shift in the way it is perceived and implemented. Yesteryears were the time when the communication was more dependent on either newspapers and other published journals or radio technology. However, with digitization, all boundaries have been transcended and now communication starts from newspapers and encompasses Television, Magazines, Radio as well as New Media. Two most important aspect of this change are speed and authenticity. Earlier an even that took place on a day would get reported to the mass at least with an interval of 8-10 hours.

Now, with the advent of television and more recently Internet, this response time has been reduced to seconds. This phenomenal change in the way communication works demands a new breed of professionals who can be as swift and adaptive as the changing time demands. Now mass communication doesn’t limit itself to the realms of plain old simple journalism. This is a decade old concept which has now changed as mass media now extends to touch all aspects of human life. That is the precise reason that mass communication has now become a very important and enviable stream of career.  Doing a job in this field is high paying as well as offers a great deal of job satisfaction. 

Are you made for this?

To know that if you are made for a career in this field or not, you need to do a lot of self-evaluation. Creativity is an indispensable quality and patience is virtue to have in this field. You should know how to play with words as well as how to express yourself clearly to the other person. This is not to say that any person who has these qualities can become a journalist, as with changing technologies there is a lot of scope for specialized training and that is what the courses for mass communication are meant for. 

Necessary steps to ensure a smooth career path

There are various specialized courses for aspirants who want to make a career in this field. A graduate in mass communication is considered as a stepping stone to be a part of the media industry. However, due to addition of various technologies, an additional degree or diploma in technical training is also sometimes desirable. Further, a postgraduate diploma or degree will be given more preference and respect in the industry. Making a career in this field is not that difficult when compared to other branches such as engineering and medical science. However, carving your own niche in the industry is what demands utmost dedication and hard work with loads of talent.

A couple of points that can help you to accelerate your career in this field:

  • Make blogging or writing short articles a regular habit. Early starters have the best chance to make it big. Begin with freelancing for a local publication of your interest or become a member of any of the big online freelancer network. This way you will not only get a peek into the industry but also will help you earn some extra cash.
  • Keep yourself updated with the latest trends and events happening in your field of interest. The pace with which industry is changing, it is almost essential that you stay one step ahead of time by adjusting to changes and if possible. 

Different career paths for mass communication graduates

 Once you have completed the mass communication course, it is time to get into some action. There are a number of career paths one can take and different domains one can choose from to make one’s career. Whether it is print media, new media, digital media, television or radio, it is you who has to decide where your ultimate calling is. 

Print Journalist: The most common and preferred choices amongst all partly because getting an entry level job as print journalist is not that tough and requires nothing more than a fairly satisfying passing marks in mass communication final exams. A career as print journalist involves writing for a print publication, covering new stories, events, doing reviews and more.  Print journalists are expected to seek out new and interesting stories, work to tight editorial deadlines, attend press conferences, ask questions and upload the content on news site.  

Photojournalist: If you have a thing for capturing moments in your camera’s lenses then you are in for a pleasant surprise. A degree in mass communication opens up career path as photojournalists, which includes creating or clicking images that contribute to a news story. These images must have the essential traits like timeliness, objectivity and narrative. 

Screenplay writer:  Screenplay writing deals with creating scripts or storylines of a motion picture like film, advertisement, TV serial or documentary.  The whole motion picture and all the work of director, cast and production team is bounded by the screenplay. This not only denotes the importance of a scriptwriter but also signifies the immense creativity that this role demands. 

Content Writer: With new media or Internet becoming a major marketing force, assuming proportions greater than print media in some aspects, there is a great spurt in demand for creative writers who can create succinct yet effective marketing collaterals, articles, blog posts, ad banners and other forms of written marketing material. Content writers are paid better than most of their media counterparts and enjoy a stable and set job pattern against the unpredictable nature of media jobs. 

Author Bio– Saurabh Tyagi is a professional writer who likes to write about various topics on education. The information given in the articles and blogs are useful for students to get required knowledge about Mass communication courses and career options in the same.

Thanks very much Saurabh!


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